THE CHASE INK CARD

The newly updated Chase Ink business rewards card is a credit card designed for small business owners. We were tasked with creating a design system to elevate and compliment the card's brand for the creative campaign. The resulting design system was created to live within the existing Chase Brand in such a way that Ink would stand out alongside the other cards in the Chase family.

The microsite existed as an extension of Chase's existing Ink credit card pages. This is one of three projects by small business owners that were featured on the site.

This campaign was a part of an overall rebrand for the Ink card suite.

Creative direction from Paul Meates and Rory Mckenchie. Design direction with Devin Croda.

SEE THE PR: Little Black Book