Alex Lumain
Alex Lumain
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CHASE INK CARD

THE CHASE INK CARD

The newly updated Chase Ink business rewards card is a credit card designed for small business owners. We were tasked with creating a design system to elevate and compliment the card's brand for the creative campaign. The resulting design system was created to live within the existing Chase Brand in such a way that Ink would stand out alongside the other cards in the Chase family.

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The microsite existed as an extension of Chase's existing Ink credit card pages. This is one of three projects by small business owners that were featured on the site.

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This campaign was a part of an overall rebrand for the Ink card suite.

Creative direction from Paul Meates and Rory Mckenchie. Design direction with Devin Croda.

SEE THE PR: Little Black Book